If you’re a business owner, having a website to showcase your company brand, products and services could become the deal breaker in standing out of the crowd. However, finding a web designer could be tricky. Finding the right match could mean interviews over interviews. Not forgetting the elimination process which could take a long period of time and by the time you screen through all the candidates, they may already have accepted another offer.
That’s why we must be smart with how we conduct the interview and have a clear direction of what your company is looking for. Hence, we have compiled a list of interview questions that you can ask when hiring a website designer.
What kind of research will be conducted for my business?
Website design is not just colors and rainbow. It has to reflect your company’s image and branding to ensure your company is remembered by your audience. Therefore, your website designer has to understand your brand and what your brand stands for. Proper research is needed for website designers in effectively strategizing, designing and overall, marketing your brand. Understanding the research process and web designers’ understanding of your brand would provide you insights into the thought process of building your website.
Can you show me your design portfolio?
After understanding the thought process and their understanding of your brand, it is time to see their past execution. You can request to see their portfolio during an interview or you can explore their website as many website design companies showcase their work on their domains. When looking at their work, try to ask yourself if their design style aligns with what you’re looking for on your brand website.
Does your design follow the practice of effective SEO when building the sites?
Your website may be more than just visuals and branding. In this society where digital marketing is on a rising importance, search engine optimization should be incorporated from the very beginning of your website development. SEO strategies such as keyword research, alt tagging or mobile-friendliness would additionally assist you in your marketing strategy as it can help your website to rank higher on Google Search.
How many pages will my website have?
Most small businesses’ websites have a 5-page foundation which includes homepage, about, services, blog and contact page. The content of your website will guide you in how many and what pages you would need. Other pages such as terms and conditions, cookie policy and privacy policy are included in your package.
Is my website secure?
After building a website, the next step would be to maintain the website which includes preventing bugs and hackers, upgrading your software and plugins, routine backups and of course, getting an SSL certificate. Ask your candidate about the CMS platform that your website will be developed on and determine what security measures you will be provided or needed to take.
While there are still other effective questions to be asked, finding the right website designer really depends on what your company needs and wants in your branding and marketing. In Malaysia, there are many freelance web designers and even website design company Malaysia that can serve your needs in every way possible. So check them out and find the right pick!
